Sins Of Article Submission Strategy, Ignore At Your Own Peril
Article submissions site have stringent rules when it comes to getting the most out of your article submission strategy, violate them at your own peril. To get massive results you have to play by the rules or your risk getting sandboxed by the gatekeepers on the most popular article directories.
The Resource Box Is For Credibility Not For Sale
If they are not sold by the time they read the article and get to your resource box your article needs to be revisited by your chief editor, which in many cases is you. The resource box should affirm your credibility in a third party way and it should confirm what the reader is thinking; that you are indeed and expert. Keep it short and to the point, this is what is, what it can do for your and how to use it.
Offering Multiple Products Leads To Confusion
It is proven that shorter articles keep the readers attention and guide them where long articles only appeal to a very small number of readers. In today’s information age people do not have 30 minutes to read an article. They have 3-5 minutes so it is important to break your article into three to five smaller article if necessary. This is a real plus for SEO as well
Failing to Get to the Point
Your target audience is probably suffering from information overload which has made them A.D.D., so it is important to keep your article simple and to the point. Focus on your core strengths and tell your reader what it is, what it can do for them and how to take action. Most people are scanning articles nowadays looking for solutions to their challenges. Answer their challenge in a short article and they will jump to another article that you have linked in your article. Guide them through a series of well written short articles and guide them into making the desired decision. For example, the author of this article will break every paragraph of this article into a 300-400 word article. Which of your articles can you do the same?
Overstuffing
Keyword stuffing is not a technique that gives your credibility nor will it get you published. You are writing articles to attract your reader and give you credibility. Do not appear overzealous in your use of keywords as it can come across as being for SEO only. Readers consciously and unconsciously pick up on patterns and if they see a suspicious pattern of keywords in every sentence you might lose credibility. You will definitely lose credibility with the bots and spiders who simply use mathematical equations to count the number of times your article has a keyword in it. Consider one time per paragraph at the most.
Using Website Content
While using your website content may seem like the easy way out by copying and pasting, it will only hurt you in the long run if you use it for article submission sites. Search engines are not in favor of duplicate content and you will hurt your article and website rankings by duplicating your own content. What’s more is you will defeat the purpose of writing the article which is supposed to provide just enough information to entice your reader to find out more by visiting your website.
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